Aiming For The Google Maps Behemoth, UpNext Releases Vector Mapping iPhone App

UpNext, an angel funded New York start-up, makes beautiful maps. Using a number of clever views, the team has built a wildly unique way to navigate your city and, more important, see buildings, points of interest, and even public transit in real time. The company, Raj Advani, Vik Advani, Robin Har, and Danny Moon, have been working in mapping for four years and recently released an iPad version of the app. "UpNext is dynamic, Google Maps is static," said Moon. "Google Maps is a navigation-centric map. Its cartography geared toward navigating road networks, relegating other map details to the background."

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